Saturday, June 15, 2013

Welcome to the circus: aircraft boarding is a microcosm of a broken industry

No one’s accusing America’s largest airlines of being shining beacons of efficiency and customer service. But in many ways, they seem to willfully shirk the natural, logical order of things in an active bid to make traveling as miserable as possible. It’s as if they’re constantly searching for that magical inflection point where price and frustration are equally maximized.

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